Exhibitions Stands are a great way for companies to show their products and to let the world know they exist. In many occasions, a big investment is needed to list your company as an exhibitor in the leading shows of your sector. It seems obvious that we may want to get the highest return from our expense and the number of people visiting our stand is the key to achieve this. Not all visitors will convert into customers. However, if you offer a great experience visiting your stand there are more chances that more people may be interested in some of your products or services. There are some basic points to consider if you want to succeed in getting more visitors.